Privacy Policy

Published: 07 Jan 2014

Privacy Policy

EFFECTIVE DATE: 12 March 2014


This Privacy Notice describes the practices that "Advanced Energy for Life” follows with respect to the collection, use and maintenance of information submitted on this website (the “Site”). This Privacy Notice applies only to information we collect from this Site, and does not apply to any other website or business activity of Advanced Energy for Life or any affiliated company. By using the Site, you consent to the collection, use and maintenance of this information by the Site.

We reserve the right to revise this Notice at any time. When we do, we will give you notice of the revised Privacy Notice by posting the revised Privacy Notice on the Site and by revising the “effective date” at the top of this Privacy Notice. You are responsible for regularly reviewing the current Privacy Notice.

Information We Collect

We collect "personally identifiable information" and "automatic information."

"Personally identifiable information" is information that tells us who you are, such as your email address. We may collect personally identifiable information when you sign up to receive information from us or if you voluntarily choose to provide it to us.

You may choose not to provide personally identifiable information to us. However, if you do not provide such information, you will not be able to receive information from us.

“Automatic information” is information automatically collected by our web server (which may be hosted by a third-party) that your web browser makes available whenever you visit our Site, such as your computer’s IP address, browser type, and operating system version; information about the website that you visit before visiting the Site; your geographic location; and your use of the Site (e.g., the number of visits, the length of the visit, etc.).

This Site also uses "cookies." A cookie is a small text file that a website’s server places on a user’s computer, mobile phone or other device. The cookie transmits information back to the website’s server about the browsing activities of the computer user on the site. This includes information such as pages and content viewed, the time and duration of visits, search queries entered into search engines, and whether a computer user clicked on an advertisement. In some contexts, such as where a number of separate websites participate in a network, cookies can be used to track a computer user across different sites. Cookies are used as a standard practice by many sites. As important as cookies are to our Site, we understand that this might make you uncomfortable. If you would prefer not to accept cookies from our Site or any other site, you can modify settings on your web browser to refuse cookies. You may refer to your browser's online help feature or the user's manual of your browser for instructions on how to do this.

Disclosure and Use of Information We Collect

We use personally identifiable information for the purpose for which it is provided and for the other purposes described in this Privacy Notice. For example, we may use personally identifiable information to send you our newsletter, to communicate with you for marketing and promotional purposes, and to respond to inquiries.

We may provide your personally identifiable information to third parties who provide services to us. These third parties may provide a variety of services to us including, without limitation, hosting this Site, providing technical support, processing and storing user information, updating your information records in our database, and sending or coordinating the sending of newsletters or marketing communications on our behalf; and those third parties may make ordinary or customary use of such information, including for purposes of support, testing, legal compliance and other use in connection with their services. These third parties may be located in a country other than your own.

We may disclose personally identifiable information to affiliated companies, our parent company and sister companies which may be located in a country other than your own.

The companies within our company group are required to comply with this Privacy Notice and where possible, we contractually require any third parties to protect your personally identifiable information in the same manner that we do. By providing personally identifiable information to us, you consent to the transfer of your personal information to a country other than your own.

We use automatic information to help us run and maintain our Site, customize the visitor’s experience, study traffic patterns, and generally learn about the usage of the Site. We may disclose this information to our affiliates and third parties, including, but not limited to, third parties who provide services to us (such as analytics and reporting related to the usage of our Site).

We use cookies to identify the website you visited immediately before visiting our Site, study traffic patterns and collect traffic data, and generally learn about the usage of the Site.

We may disclose personally identifiable information when we have reason to believe that disclosing this information is necessary to identify, contact, or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) our rights or property, other users of our Site, or anyone else who could be harmed by such activities. We may also disclose personally identifiable information when we reasonably believe that the law requires it.

We might sell or buy subsidiaries, or business units. In such transactions, personally identifiable information generally is one of the transferred business assets. Also, in the unlikely event that our assets are sold, personally identifiable information may be one of the transferred assets.

Privacy of Children

The Site is intended for general audiences. We do not intentionally collect personally identifiable information from users of this Site who are under the age of 13.

Updating or Correcting Your Information

If you would like to provide a new email address to us to receive our newsletters and other communications, you may submit it to us on the Site.

If you do not want to receive email communications from us to a particular email address, please click on the "unsubscribe" link in emails that you receive from us.

You can gain access to the personally identifiable information we hold about you by sending an email to If you believe that any of the personally identifiable information we holds about you is incorrect, you have the right to send a request for correction by sending an email to


We take all reasonable security measures to protect personally identifiable information from loss, unauthorized access, destruction, misuse, modification or disclosure. However, information transmitted on the Internet and/or stored on systems attached to the Internet is not 100% secure. As a result, we cannot ensure, warrant or guarantee the security or integrity of such information. We will not be responsible for disclosure of any information due to errors in transmission or the unauthorized acts of third parties.

Links to Other Websites

While you are using this Site, you may be linked or directed to other third party sites outside of the Site that are beyond our control. For example, you might click on a link or banner ad that will take you off the Site. These links and banners may take you to sites of advertisers, sponsors and co-branding partners. Each of these third party sites may have a Privacy Notice different from ours. You should review the privacy policies of these sites. We are not responsible for any actions or policies of such third parties.


If you have any concerns about the way the we have handled your personally identifiable information, you have the right to make a complaint by sending an email to We will promptly consider your concerns and will provide you with a reply outlining our response. If your concern is substantiated, we will take reasonable steps to rectify the problem, which may include correcting our records or systemic changes to the way we handle personally identifiable information.

Contact Information

Please send any questions or concerns regarding our Privacy Notice to: